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Stegglers on and off the field Roosters make the NRL grand final and Charity Nest reaches $371,549

Winning the NRL Grand Final Qualifier against the Gold Coast Titans, Sydney Roosters and iconic Australian poultry brand Steggles have together raised an incredible $371,549 for Australian children's charities this year.

Steggles has also extended its support by donating 30 cents from every specially marked Steggles Family Feast chicken purchased in Queensland and New South Wales to the Steggles and Sydney Roosters Charity Nest. Steggles donation will continue right through to NRL Grand Final day.

The Charity Nest has resulted in Steggles donating $1000 for every point the Sydney Roosters beat their opposition by in the 2010 season, with Sydney Roosters also contributing $250 a point.

Steggles Managing Director, John Camilleri said: "Its incredible that, together with the Sydney Roosters, weve trumped our original goal of $250,000 by almost $100,000.

"Were thrilled to be able to provide such support to our nominated charities, who aim to make a significant difference to the lives of children in need across Australia."
Roosters CEO Stephen Noyce said: "Its an amazing feeling to be one step closer to the NRL Grand Final and, more importantly, in a position to provide much-needed funds to assist and support the work of Australian childrens charities."

The funds from the Steggles and Sydney Roosters Charity Nest will be equally distributed among seven nominated childrens charities, including the Childrens Cancer Institute Australia who has already used some of the funds to help support the operation of a world-class drug discovery robot.

"Thanks to public funding like the fantastic Steggles and Sydney Roosters donations, we have launched our world class drug discovery robot for childhood cancer. The robot allows us to do one years research in just one day and, more importantly, will help us get results quicker and ultimately out there to the children," said Dr Daniella Goldberg, Public Relations and Communications Manager at the Childrens Cancer Institute Australia.

Other charities to receive an equal portion from the Charity Nest include Lifestart, Royal Childrens Hospital Brisbane (Working Wonders program), Camp Quality, Princess Margaret Hospital Foundation, Westpac Rescue Helicopter Service and Autism SA.


About Steggles
Launched in 1919 and now owned by poultry company Baiada, Steggles is an iconic Australian brand and one of the most progressive in the poultry industry. Steggles is renowned for quality and innovation, with all Steggles chickens grain-fed, raised in large barns and 100% free of any added hormones or steroids. Steggles employs 4500 Australians and has a proud reputation for upholding traditional, family-oriented values. Steggles is also committed to supporting the wider community and donates money to a range of children-based charities through its specially created fund the Charity Nest.

For more information:
Andrea Kerekes
Managing Partner
Access PR
T 0418 427 412/ 02 9279 4011
E [email protected]


Sylvia Geaitani
Account Director
Access PR
T 0414 755 162/ 02 9279 4033
E [email protected]

All Steggles chickens are raised in large barns, and free of any added hormones.
Steggles Jun 29, 2017
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